Understanding the Data Story visualization

Craft compelling narratives with the Data Story visualization, dynamically showcasing metrics through customizable text for impactful reporting.


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A text-based visualization that dynamically populates placeholders with calculated metric values, providing a clear narrative of performance trends and insights. The Data Story visualization allows users to convey complex information succinctly, making it easier for stakeholders to grasp key data points at a glance.

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Features

The following features highlight the key functionalities of the Data Story visualization:

  • A maximum of 15 metrics or dimensions can be displayed simultaneously.
  • Text can be customized and styled with various fonts, sizes, and colors.

Considerations

  • Each added metric or dimension is limited to a single comparison period.
  • Custom text should remain neutral and adaptable, as values will fluctuate over time.

Use Cases

The Data Story visualization is particularly useful in various scenarios, including:

  • Performance Reporting: Summarizing monthly sales figures and highlighting trends for stakeholders.
  • Marketing Campaign Analysis: Showcasing key metrics like click-through rates and conversion rates to assess campaign effectiveness.
  • Operational Reviews: Presenting efficiency metrics to identify areas for improvement within processes.

Still need help?

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