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Guide: Using Pinterest Ads with Databox

Explore how to connect and visualize your Pinterest Ads data in Databox Analytics


How to connect Pinterest Ads to Databox


How to connect Pinterest Ads to Databox

Before connecting the Pinterest Ads Data Source in the Databox, you should navigate to the Pinterest homepage and switch to your business account. 

To connect a Pinterest Ads Account in Databox, go to Data Manager > + New connection. Type Pinterest Ads in the search bar and click on the green Connect button. Next, click the green Connect now button.

This will open the Authorization window, which is where you will be prompted to enter your Pinterest Ads login credentials and authorize the Databox app. 

In the next step you have to select your ad account and as a last step make sure you select the correct conversion window (days after click/engagement view) to make sure the data in Databox will match your data in Pinterest Ads.

You can see the selected conversion window in Pinterest UI under Account Overview > Conversion settings.

Pro Tip: Each Pinterest Ads Account must be connected as a separate Data Source in Databox (1 Account = 1 Data Source). Learn more here.

What's the maximum amount of historical data initially available when you use a new Pinterest Ads Data Source Metric in Databox?

When you connect a new Pinterest Ads Data Source in Databox, 30 months worth of historical data is initially synced. 
Metrics with dimension by Ad have 3 months of history data available on initial connection. 

For more information about the amount of historical data available for a specific Metric, please contact our Support Team via live chat or at help@databox.com.

Pro Tip: In order to start syncing data for a Metric, you can add it to your Metrics screen, use it in a Scorecard, set a Goal around it, create an Alert for it, or add it to a Databoard. Learn more here.   

The amount of historical data you're able to access in Databox is dependent on your Databox plan. Learn more here.

What time zone does Pinterest Ads data sync in? 

Pinterest Ads data is synced in the UTC time zone.

How often does Pinterest Ads data sync?

All Pinterest Ads Data Sources will sync every hour with Databox. Learn more here.

How to build a Databoard using Pinterest Ads data


Popular Pinterest Ads Metrics

View a full list of Pinterest Ads Metrics available in Databox here.

How to build a Databoard

  1. Navigate to Databoards > + New Databoard > Start Blank
  2. Go to the Datablock Library on the left-hand side of the Designer to find the Metric Library.
  3. Select the appropriate Pinterest Ads Account from the Data Source drop-down list in the Metric Library.
  4. View the list of pre-built Pinterest Ads Datablocks in the Metric Library. Drag and drop your selected Datablock onto your Databoard.    
  5.  If a pre-built Datablock isn't available for your use case, navigate to the Visualization Types section above the Metric Library.
  6. View the list of Visualizations available in Databox. Click on the Visualization or drag and drop the selected Datablock to your Databoard.
  7. Click on the Datablock on the Databoard to open the corresponding Datablock Editor on the right-hand side of the Designer.
  8. In the Metrics drop-down, click Data Source to select the appropriate Data Source. This will filter out metrics from the specific Data Source.
  9. In the main Metrics drop-down, select the metric you'd like to display on the Datablock, using the Search bar if needed. This will update the Datablock, and it will populate with the corresponding data.  
  10. Complete steps 4-9 until your Databoard is complete.

How to use the Metric Builder for Pinterest Ads

With the Metric Builder for Pinterest Ads you can create Custom Pinterest Ads Metrics using a combination of Metrics, Dimensions, and Filters. Some popular use cases for the Metric Builder for Pinterest Ads include tracking Reports and Ad Analytics data. 

Learn more about the Metric Builder for Pinterest Ads here

Additional Information


Granularity Restrictions

  • Due to API limitations, Quarterly, Yearly and All time granularities are not supported for non-aggregatable metrics such as "Average Video Play Time", "CPS" and "CTR by Ad Group" etc. This may affect visualization options for Charts in Databox. For more information related to a specific Metric, please contact our Support Team via chat or at help@databox.com.
    Learn more about Granularity here