Guide: Using Bing Ads with Databox


How to connect Bing Ads to Databox


How to connect Bing Ads to Databox

To connect a Bing Ads Account in Databox, go to  Data Sources > + New connection. Type Bing Ads in the search bar and click on the green Connect button. 

This will open the  Sign in window, which is where you will be prompted to sign in to your Microsoft account and authorize the Databox app. 

How much historical data is synced when you first connect Bing Ads to Databox?

When you connect a new Bing Ads Data Source in Databox, 3 months worth of historical data is initially synced. 

Certain Metrics may have more or less historical data available. For more information about the amount of historical data available for a specific Metric, please contact our Support Team at [email protected]

Pro Tip: Once your Bing Ads Data Source is connected and actively syncing data, we store the data that's collected in our own database. This allows us to accumulate more data over time as more data syncs are made so that you can report on more historical Bing Ads data in your Databox reports. Learn more here

What time zone does Bing Ads data sync in? 

Bing Ads data is synced in UTC. 

Why is my Bing Ads Data Source disconnected?

The most common reason why your Bing Ads Data Source may disconnect is due to an expired token.

Bing Ads connections are established using tokens. Microsoft sets its tokens to expire after 60 days. This means that every 60 days, your Bing Ads Data Source will need to be reconnected. 

In order to reconnect your Bing Ads Data Source, navigate to the  Data Manager and click the Reconnect button next to your Bing Ads Data Source.  

How to access pre-built Bing Ads Templates

 Navigate to Databoards > Template Library
 In the Data Source drop-down list, select  Bing Ads
 To view a preview of the Template populated with dummy data, click Preview
 To pull the Template into your Account and re-populate it with your own Bing Ads data, click Use Template
 Select the appropriate Bing Ads Data Source from the drop-down list to complete the process. The Databoard will be re-populated with data from the selected Bing Ads Account and can be found on the  Databoards page
Pro Tip: Once the Databoard is available on the Databoards page, it is completely disconnected from the public Template. Therefore, you can further customize this Databoard to meet your specific needs using the Designer.

Popular Bing Ads Templates

Bing Ads Overviewe Bing Ads: Campaign Performance

This dashboard gives you an overview of all the key metrics in your Bing Ads account 
This dashboard shows a high-level overview of your Bing Ads Campaign performance so you can track ROI. 

How to build a Databoard using Bing Ads data


Popular Bing Ads Metrics


CTR by Ad


Conversions by Campaign



View a full list of Bing Ads Metrics available in Databox here.

How to build a Databoard

 Navigate to  Databoards > + New Databoard > Start Blank
 Click on the Datablock Library icon on the lefthand side of the Designer
 Select the appropriate Bing Ads Account from the Data Source drop-down list in the Datablock Library
 View the list of pre-built Bing Ads Datablocks in the Datablock Library. Drag and drop your selected Datablock onto your Databoard    

 If a pre-built Datablock isn't available for your use case, click on the  Visualization Types icon under the Datablock Library icon

 View the list of Visualizations available in Databox. Drag and drop your selected Visualization onto your Databoard
 Click on the Datablock on the Databoard to open the corresponding Datablock Settings on the righthand side of the Designer
 Select the appropriate Bing Ads Data Source and Metric in the righthand Datablock Settings. This will update the Datablock and it will populate the Datablock with the corresponding data 
 Complete steps 4-8 until your Databoard is complete

How to use the Query Builder for Bing Ads

Learn more about the Query Builder for Bing Ads here.  

Additional Information

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