Guide: Using SEMrush with Databox


How to connect SEMrush to Databox


How to connect SEMrush to Databox

To connect a SEMrush Account in Databox, go to  Data Sources > + New connection. Type SEMrush in the search bar and click on the green Connect button. 

This will open the  Authorization window, which is where you will be prompted to enter your API Key (required) and up to 5 Competitor URLs (optional).

  • API Key: The API Key in SEMrush can be found by navigating to User Profile > API > Begin: Get API Key
  • Competitor Fields: In order to report on competitor data in Databox, you must manually enter Competitor URLs. Competitor fields need to be inserted manually. If you choose to not enter any Competitor URLs, Position Tracking metrics will only return data for your URL domain. 

How much historical data is synced when you first connect SEMrush to Databox?

When you connect a new SEMrush Data Source in Databox, 3 months worth of historical data is initially synced. 

Certain Metrics may have more or less historical data available. For more information about the amount of historical data available for a specific Metric, please contact our Support Team at [email protected]

Pro Tip: Once your SEMrush Data Source is connected and actively syncing data, we store the data that's collected in our own database. This allows us to accumulate more data over time as more data syncs are made so that you can report on more historical SEMrush data in your Databox reports. Learn more here

What time zone does SEMrush data sync in? 

SEMrush data is synced in UTC.

Which SEMrush plans have API access?

SEMrush API units are only available on SEMrush's Business Plan. Learn more about SEMrush API Access here

How often does SEMrush data sync?

By default, all connected SEMrush connections will sync once a day. This is because API units are charged inside SEMrush, and a complete day of hourly data syncs would use 10,500 API units. 

If you're interested in more frequent SEMrush data syncs, please contact [email protected] 

How to access pre-built SEMrush Templates

 Navigate to Databoards > Template Library
 In the Data Source drop-down list, select SEMrush
 To view a preview of the Template populated with dummy data, click Preview
 To pull the Template into your Account and re-populate it with your own SEMrush data, click Use Template
 Select the appropriate SEMrush Data Source from the drop-down list to complete the process. The Databoard will be re-populated with data from the selected SEMrush Account and can be found on the  Databoards page
Pro Tip: Once the Databoard is available on the Databoards page, it is completely disconnected from the public Template. Therefore, you can further customize this Databoard to meet your specific needs using the Designer.

Popular SEMrush Templates

SEMrush: Position Tracking SEMrush (Keywords & Audits)
This dashboard displays the change in your online presence based on your keyword rankings over time.
SEMRush (Keywords and Audits) dashboard gives you a full view of your SEO visibility as well as any errors that occurred.

How to build a Databoard using SEMrush data

 Navigate to  Databoards > + New Databoard > Start Blank
 Click on the Datablock Library icon on the lefthand side of the Designer
 Select the appropriate SEMrush Account from the Data Source drop-down list in the Datablock Library
 View the list of pre-built SEMrush Datablocks in the Datablock Library. Drag and drop your selected Datablock onto your Databoard    

 If a pre-built Datablock isn't available for your use case, click on the  Visualization Types icon under the Datablock Library icon

 View the list of Visualizations available in Databox. Drag and drop your selected Visualization onto your Databoard
 Click on the Datablock on the Databoard to open the corresponding Datablock Settings on the righthand side of the Designer
 Select the appropriate SEMrush Data Source and Metric in the righthand Datablock Settings. This will update the Datablock and it will populate the Datablock with the corresponding data
 Complete steps 4-8 until your Databoard is complete

Popular SEMrush Metrics

Broken Pages Keywords in Top 3 Top Keywords by Position

Top Keywords by Volume Absolute Visibility Trend Visibility Trend (Competitor)

View a full list of SEMrush Metrics available in Databox here.

Additional Information

  • Position Tracking Metrics all have"Position Tracking" in the Metric name. Some examples are "Overall average position (Position Tracking)," "Keywords in TOP 3 (Position Tracking)," and "Total Keywords Tracked (Position Tracking)." 
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