Guide: Using Google Analytics with Databox

HOW TO

How to connect Google Analytics to Databox

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How to connect Google Analytics to Databox

To connect a Google Analytics Account in Databox, go to  Data Manager > + New connection. Type Google Analytics in the search bar and click on the green Connect button. 

This will open the  Authorization window, which is where you will be prompted to enter your Google login credentials and authorize the Databox app. 

If you have multiple web properties within your Google Analytics Account, you will be prompted to select the web property that you want to connect with Databox. This will determine the web pages that data is synced for. Learn more about Google web properties here

If you have multiple Views set in your Google Analytics Account, you'll also be prompted to select the View that you want to connect with Databox. If you don't have multiple Views, All Web Site Data will automatically be connected. 

Pro Tip: Each Google Analytics View must be connected as a separate Data Source in Databox (1 View = 1 Data Source). 

Can I connect a Google Analytics View?

Yes. If you have multiple Views set in your Google Analytics Account, you'll also be prompted to select the View that you want to connect with Databox.

If you don't have multiple Views,  All Web Site Data will automatically be connected. 

Pro Tip: Each Google Analytics View must be connected as a separate Data Source in Databox (1 View = 1 Data Source). 

Can I connect a View/ Property created with Firebase? 

Currently, there is not data accessible from the Google Analytics API for Views/ Properties that were created with Firebase. Firebase is a 3rd party app connected to Google Analytics that does not provide a public API to access the associated analytics data. 

In order to make this data available to be synced by Databox, you must link your Firebase app to Google BigQuery. Once this is complete, all Google Analytics events moving forward will be written to BigQuery (this is the raw data, not the aggregated data you'll see on your dashboards). 

Learn more about linking your Firebase app to BigQuery in Google's help documentation.

At this point, you can connect Google BigQuery to Databox. This will allow you to create dashboards to monitor your data in a more digestible and valuable way. 

Learn more about using Google BigQuery with Databox here

Can I connect a Google Analytics Segment?

Google Analytics Segments can not currently be connected with Databox.

What's the maximum amount of historical data initially available when you use a new Google Analytics Metric in Databox?

Data is synced for the Metrics that are being used in your Account, so when you first use a new Google Analytics Metric, the maximum amount of historical data available is 36 months.

Certain Metrics may have less historical data available based on API restrictions. For more information about the amount of historical data available for a specific Metric, please contact our Support Team at [email protected]

Pro TipIn order to start syncing data for a Metric, you can add it to your Metrics screen, use it in a Scorecard, set a Goal around it, create an Alert for it, or add it to a Databoard. Learn more  here .  
    The amount of historical data you're able to access in Databox is dependent on your Databox plan. Learn more here

What time zone does Google Analytics data sync in?

Google Analytics data is synced in the time zone set in the Google Analytics Account. For example, if your Google Analytics Account time zone is set as EST, your Google Analytics data will sync with Databox in EST. 

How to access pre-built Google Analytics Templates

1
 Navigate to Databoards > Public Templates
2
 In the Data Source drop-down list, select Google Analytics
3
 To view a preview of the Template populated with dummy data, click Preview
4
 To pull the Template into your Account and re-populate it with your own Google data, click Use Template
5
 Select the appropriate Google Analytics Data Source from the drop-down list to complete the process. The Databoard will be re-populated with data from the selected Google Analytics Account and can be found on the  Databoards page
Pro Tip: Once the Databoard is available on the Databoards page, it is completely disconnected from the public Template. Therefore, you can further customize this Databoard to meet your specific needs using the Designer.

Popular Google Analytics Templates

Google Analytics Website Traffic Google Analytics Acquisition Snapshot
This dashboard helps provide insights on your  Website Analytics, such as Users, Sessions, Referrals and more.
This dashboard dives deeper into your Sources data and reveals which marketing campaigns have been most productive.

How to build a Databoard using Google Analytics data

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Popular Use Cases

Learn more about popular Google Analytics use cases here.

Popular Google Analytics Metrics

Sessions

Sessions by Channel

New Users

Pageviews by Page Avg Session Duration Goal Completions

View a full list of Google Analytics Metrics available in Databox here.

How to build a Databoard

1
 Navigate to  Databoards > + New Databoard > Start Blank
2
 Click on the Metric  Library icon on the lefthand side of the Designer
3
 Select the appropriate Google Analytics Account from the Data Source drop-down list in the Metric  Library
4
 View the list of pre-built Google Analytics Datablocks in the Metric  Library. Drag and drop your selected Datablock onto your Databoard    
5

 If a pre-built Datablock isn't available for your use case, click on the  Visualization Types icon under the Metric Library icon

6
 View the list of Visualizations available in Databox. Drag and drop your selected Visualization onto your Databoard
7
 Click on the Datablock on the Databoard to open the corresponding Datablock Settings on the righthand side of the Designer
8
 Select the appropriate Google Analytics Data Source and Metric in the Datablock Settings. This will update the Datablock and it will populate the Datablock with the corresponding data
 
9
 Complete steps 4-8 until your Databoard is complete

Additional Information

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Metric Considerations

  • For all Basic and Custom Metrics, a maximum of 10,000 results are synced from Google Analytics.
  • Due to technical limitations, the Date Range ''All Time'' will return a maximum 36 months of historical data.
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